We believe in celebrating love, bringing people together, attention to detail, elevated design, and good dance parties.

Our Vision

After graduating from the University of Virginia, I pursued my Master’s in Art History, and found my way back to Charlottesville where I live now with my husband, our two golden retrievers and our precious children. I draw inspiration from my travels abroad, classical art and architecture, literature, music and tradition. 

Day by Fay was established in 2017 after years of planning weddings and events in the Charlottesville and the surrounding area. Our team has a combined twenty+ years of planning experience and brings a wealth of knowledge to the planning process based on strong relationships with countless vendors and passion for event production. Whether you are planning a large outdoor celebration, a sophisticated soirée, or an intimate ceremony with closest family and friends, our team would be honored to offer creative direction and overall event design for your special weekend!

Mother, daughter, wife, creative

About Sarah

My husband, our children, our home, glass of bold red, a good mystery, binging on old episodes of Parenthood, breaking a sweat, long hikes, cozy movie nights, the incredibly rare bubble baths, interior design, family outings, writing and receiving letters, baking, giving gifts, scavenger hunts, apple pie, interior design, traveling, planning trips, watching beach volleyball, our golden retrievers, serendipitous moments, movie soundtracks

a few of my favorite things

Mara

EVENT ASSOCIATE

the ultimate hype woman and mind reader

often found cracking a joke or getting misty-eyed during sentimental moments

Christina

Molly

EVENT ASSOCIATE

forever capturing the BTS details Sarah often forgets to take

lives for the veil fluffing moment of excitement just before sending the bride down the aisle



LEAD PLANNER

loves a caramel latte

always one step ahead and has insanely incredible attention to detail

Ashley

Day by fay team

the women that make the magic happen 

Mavis

EVENT ASSOCIATE

escort display assembler extraordinaire

always making sure everyone stays hydrated and constantly quietly tidying up behind our wedding party

EVENT ASSOCIATE

cool as a cucumber,
forever corralling wedding parties, and keeping 
vendors honest on time

the first one to light a candle when a gust of wind blows it out

Tiffany

LEAD PLANNER 

logistics master, mind
reader, and queen of multitasking

often reminding everyone
to take a deep breath and
stay focused

Meredith & Henrique

“Ashley and the whole team DbF team went above and beyond to make the wedding day seamless, and effortless for us and our families"

I

NO

taylor, bride

"Sarah and her team were the easiest yes for us to make with our wedding process, and the absolute most essential."

II

No

CATHY & MAry PEARL, Florists

III

No

“The DbF team handles event production gracefully and with compassion - from the vendor perspective, Sarah is truly a dream to work with."

We'd love to hear from you!

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